BBBOnLine, Inc.

	BBBOnLine Programs


	Privacy Seal


	Apply for Seal

	Kid's Privacy Seal

	Japanese Privacy Seal

	E.U. Safe Harbor

	Participant Benefits

	Requirements

	Pricing Information

	FAQs

	Dispute Resolution

	File a Complaint


	Association Partnerships

	Application Confidentiality


	Reliability Seal

	Safe Shopping Site

	BBBOnLine Information

Frequently Asked Questions
	What is the difference between the BBBOnLine Privacy Seal and the BBBOnLine Reliability Seal?
	If I already have the Reliability Seal, why do I need a Privacy Seal?
	If I already have a privacy policy on my Website, why do I need a privacy seal?
	Am I required by law or regulation to have a privacy policy on my website?
	Maybe I'll just wait until online privacy legislation is enacted. Why should my business spend any time or money being proactive on the online privacy issue if the law does not require it?
	How is the BBBOnLine Privacy program different from other programs on the Internet, such as the TrustE seal?
	My website is for informational purposes; it doesn't permit customers to purchase goods online. Why then do I need the BBBOnLine Privacy seal?
	I don't track or collect any personal information through my website. Why do I need the BBBOnLine Privacy seal?
	I have never had a privacy policy for goods/services marketed off-line through my bricks-and-mortar business. Why do I need one online?
	I've had a website for months/years and not one customer has ever asked me what our company's privacy policy is. Why then do I need the BBBOnLine Privacy Seal?
	I don't ask anything of my customers when they decide to purchase a product through my website. What's meant by personally identifiable information?
	Isn't e-commerce pretty much stagnant these days? If there aren't that many people shopping online, why invest money and time in qualifying for a BBBOnLine Privacy Seal?
	Do you have a model privacy policy I could post on my site? If so, isn't that sufficient, without my having to qualify for a seal?
	If I'm a BBBOnLine Privacy Seal holder, can my business collect ANY information from customers?
	What will having the privacy seal do for my business?
	You talk about ethical treatment of customers' personal data - what does that mean?
	If I already belong to the BBB, does that mean I automatically get the privacy seal if I apply?
	How long/involved/detailed is the application process?
	How much does the BBBOnLine Privacy seal cost?
	What happens if my website fails a compliance review?
	Can I apply if my website has not yet been launched?
	Can I post more than one privacy statement on my Website?
	How does BBBOnLine Privacy handle consumer complaints?
	What does the BBBOnLine Kid's Privacy seal represent?
	How is BBBOnLine Kid's Privacy Seal different from the standard BBBOnLine Privacy Seal?
	Can I use the privacy seal in my offline marketing efforts?
	How will people looking for a reputable business through BBB know that I have the privacy seal - without having to visit my site first?
	Who do I contact about becoming a member of the BBBOnLine Privacy Program?